Google analytics course

I just learned that ROI Revolution is offering a $100 discount High Rankings discount by simply typing “highrankings” into the discount code field when you register. Its live and on demand. It covers

Module #1: Basic Implementation
Module #2: Advanced Implementation
Module #3: Troubleshooting
Module #4: The General Google Analytics Interface
Module #5: Visitor Information and Ecommerce Data
Module #6: Marketing Resources and Techniques

My only criticism would be that there were a few instances where they zipped
through some things fairly quickly, which left me feeling a bit perplexed;
however, I understand that is to be expected since they were trying to cover
so much in a 6-week course. Since I could get my questions answered during
the live chat or Q&A session, it never was really a problem.

I recently received ROI Revolution’s newsletter that highlighted a new tool they’ve been working on to track Google Analytics ROI. However be warned that it’s just for e-commerce.

If you have a lead generation site, How can you calculate your revenue once your lead is acquired? Its effectiveness is limited here.

If you currently use Google Analytics for PPC, tracking or site optimization then this is well worth having a look at. Included are the steps to setup a non-AdWords ROI Calculation based off of Google Analytics data. Both the Excel 1997-2003 and 2007 are available for download and are well worth it. Enjoy!